Work

Work that Wins.

The operative word here is “work.” Great ideas alone don’t achieve business wins; it takes proven B2B acumen and innovative strategy, skillfully executed with genuine, reliable effort to get the job done.

Our business is delivering successful B2B marketing campaign results with a remarkable client experience. The wins we help our clients achieve reflect the dedication we put into our work.

Browse our case studies below to learn how we can elevate your business.

AWS SEO_Work Page PNG Logo

SEO Boosts Organic Search Traffic to Site

Technology
SEO

SEO performance audit leads to a content optimization plan that achieves 90% of the AWS organic search goal in just two months.

MiTek_Work_Page_PNG_Logo (1)

Industry leader leverages hidden strengths

Branding
Construction

MiTek is known for prompt, accurate work, with little or no follow-up needed—attributes that set the company far apart from its competitors.

BoomerangTube_Work Page PNG Logo

US steel tube maker finally hits a gusher

Branding
Oil & Gas

Market instability, unfair competition and volatile prices were the odds stacked against Boomerang Tube, when its fortunes finally changed.

dawn foods

How can a 100-year old company be disruptive?

Creative
Food & Beverage

Disruptive products get a disruptive message that cuts through the clutter addressing audiences in a fun, compelling and unexpected new way.

Vertikal

Rebranding & Integrating Multi-Service SaaS Offerings

Branding
SaaS

SaaS provider requires help branding and marketing its service offerings as an integrated and configurable risk management solution.

SkyGen USA

Healthcare software innovator gets PR wins

Public Relations
Healthcare

SKYGEN USA turned to Elevation Marketing in early 2019 to initiate the media exposure it deserves as a healthcare software industry leader.

Snap on Work Page

Innovation reboots an ‘old-fashioned’ brand

Innovation
Equipment & Tools

Innovation process and collaboration with customers yields multi-million-dollar product line and raises brand awareness among younger users.

Redhat Work Page

Encouraging customers to embrace change

Content
Technology

Leading provider of enterprise open source IT solutions evangelizes modern app development and seeks to demystify its unique service delivery.

Stoller USA

Fresh brand, new site, and more customers

Digital
Agribusiness

Brand refresh, digital campaign and new website aligned with seasonal farming needs produce 200+ sales qualified leads in 90 days.

Refreshed website spurs high-quality leads

Website Development
Financial Services

Website refresh with updated messaging and sophisticated content tailored to individual vertical markets brings tremendous business gains

Communications campaign grows market share

Public Relations
Agribusiness

Integrated marketing campaign drives buyer awareness and in-store sales for a leading fertilizer product manufacturer and retailer

Innovation reveals market winning products

Innovation
Food & Beverage

Innovation process identifies 33 new flavors for marketable baking products boosting sales for an international leader in the food industry

Creative video animates new product launch

Production
Retail

With latest 3D animation techniques, Elevation’s design team introduces the unique features of Procell batteries to professional buyers

Pivoting to a high-profile brand identity

Branding
Financial

Market research, competitive audit and stakeholder interviews reveal opportunity to revamp brand to resonate with banks and consumers

Proactive crisis strategy builds confidence

Media Training
Agribuisness

Media training module and crisis management strategy help build community trust, press relations and customer loyalty

Innovation reshapes product mix

Innovation
Retail

Innovation process and 3-year brand development strategy help reshape the product mix by introducing exclusive brands that resulted in an 8% increase in average customer basket ring

Social media strategy fosters brand relevance

Social Media
Education

A well-crafted social media messaging strategy helps tech startup attain thought leadership and build target audience engagement within a competitive industry

Smart messaging counters buyer uncertainty

Branding
Education

Messaging strategy refocuses brand and effectively enables Ellucian’s sales team to close deals through meaningful conversations with decision-maker prospects

Centralized portal increases sales

Sales Enablement
Technology

Design, build and launch of streamlined sales enablement web portal boosts organic search 162% and helps company fuel partner success

Innovation broadens product portfolio

Innovation
Food & Beverage

Innovation process helps leading private label food producer turn a major setback into an opportunity for transformative new growth with producing new products

Research insights reboot brand

Research
Technology

Research illuminates company’s position and underpins new, innovation-focused messaging that reboots the brand and boosts investor funding

Research uncovers hidden differentiators

Branding
SaaS

Media audit, brand refresh and visual overhaul clarifies brand value and yields a better position to target new markets and grow the business

Strategic approach elevates experience

Events
Technology

Consolidating trade show management under one roof ensures a consistent brand experience for customers at every event

Video testimonials amplify knowledge

Production
Technology

Pre-production planning and on-location interviews produce inspiring, multilingual video testimonials that entice prospective customers

Innovation inspires premium line

Innovation
Food & Beverage

Innovation process identifies 22 new concepts for premium bakery goods and helps launch 12 of them, meeting year-one sales goals in 6 months

Toro

Campaign drives product evolution

Production
Industrial

Award-winning video and PR support relationship-building with municipalities wanting to improve their disaster recovery protocols.

Social overhaul
raises profile

Social
Manufacturing

Social media strategy raises brand awareness significantly, increasing engagement by 268% and web visitors by 74%

Creative drives European registrations

Branding
Technology

Integrated marketing campaign builds brand awareness and drives site registrations during launch in Germany and the UK

Public relations ups awareness, leads

Public Relations
Agribuisness

Thought leadership and public relations strategy result in exposure to 260M+ online viewers and 548 media placements through press releases

Innovation opens international markets

Innovation
Healthcare

Innovation process generates 40+ product profiles and strategies to increase international sales for largest global animal health company

Innovation produces breakthrough products

Innovation
Manufacturing

Proprietary innovation process develops concepts for product, packaging and retail strategies that deliver $75M in incremental revenue

Innovation reposition category leader

Innovation
Manufacturing

Innovation process results in new products with year-round appeal that reposition Tiki® Brand and generate $33M in sales at one retailer alone

App simplifies collateral creation

Development
Agribusiness

Proprietary app makes creating and printing professional, on-brand, customized sales collateral fast and easy for the field sales team

Media campaign multiplies leads

Media
Utilities

Media brand campaign and employee referral program increase leads and business referral volume with SMB and enterprise customers

Campaign lifts stagnating revenue

Campaign
Manufacturing

Comprehensive marketing strategy boosts stagnating revenue by broadening customer base to include prospects from industrial companies

Public relations, social elevate awareness

Public Relations
Manufacturing

Integrated PR and social media campaign centered on thought leadership significantly boosts brand awareness and product recognition

Ad strategy accelerates growth

Channel
Agribusiness

Informative ad campaign, direct mail and public relations strategy amplifies awareness and boosts agriculture manufacturer’s revenue 30%

Content strategy bolsters sales

Content
Technology

Realigning sales and marketing process around a defined digital buyer’s journey and building a content strategy multiplies “buy now” clicks 4X

Crisis plan helps protect brand

Public Relations
Chemicals & Composites

Crisis communications plan enables the company to respond to situations rapidly, protect the brand and keep the business running smoothly

Incentive program amplifies sales

Sales Enablement
Technology

Competitive, incentivized sales event results in 60 new deals and a 360% increase in channel partner revenue year-over-year

Brand refresh energizes pipeline

Branding
Manufacturing

Distinct, values-based brand positioning and identity creation, along with content marketing, yield an increase in new sales

Lead Gen campaign doubles qualified leads

Lead Generation
Chemicals & Composites

Integrated inbound/outbound marketing campaign delivers 8,000 prospects and paves the way for entry into desirable new vertical markets

Mobile app increases sales capabilities

Development
Manufacturing

Ready-to-run turnkey mobile sales enablement app provides field reps with, up-to-date, context-specific content and enhances customers’ trade show experience

Optimized website fuels leads

Development
Technology

Robust and scalable inbound marketing website integrating top CRM platforms generates 600% more visitors, 400% increase in page views, and 54% more leads

Repositioning enhances pipeline performance

Branding
Construction

Internal and external rebranding campaigns strengthen communications and accelerate pipeline performance with interested, qualified buyers

Awareness campaign jump starts leads

Branding
Manufacturing

Brand awareness strategy for a large global brand relatively new to the U.S. market results in 2,968 qualified leads in less than 3 months

Social playbook engages partners

Social
Technology

Social media playbook serves as a how-to guide for partners with varying levels of experience, encouraging mutually beneficial social activity

Training site deepens relationships

Sales Enablement
Technology

Mobile-friendly training enablement platform hosts an incentive program that motivates partner certification, increasing sales 56%

Editorial consistency increases clicks

Content
Professional Services

Tools enabling worldwide editorial consistency, brand compliance and alignment to key campaign themes increases click rates

Content enlivens digital strategy

Content
Technology

Engaging storytelling underpins a comprehensive content plan and collateral refresh that support digital tactics mapped to the buyer’s journey

Brand story reinvigorates employees

Content
Healthcare

Research-driven content strategy enables the company to develop communications positioning them as a market leader

Content strategy transforms conversions

Content
Technology

Design, build and launch of streamlined sales enablement web portal helps leading IT distributor fuel success for its technology partners.

Videos, PR enhance exposure

Production
Industrial

Award-winning video and PR support relationship-building with municipalities wanting to improve their disaster recovery protocols

Toro

Campaign drives product evolution

Branding
Manufacturing

Eye-catching creative launches an extension of the current portfolio and sets the stage for expansion into an entirely new line of products

PR strategy broadens awareness

Media
Gas

PR and media strategy centered on educating product target audience generates 1.2M media impressions and reaches 200,000 customers

Campaign takes brand to new level

Events
Technology

Messaging and media strategy differentiate the business from the company’s consumer brand and introduces it to a lucrative new market

Media audit enlivens positioning

Media
Waste Management

Exhaustive media audit underpins powerful brand messaging supporting the consolidation of 340+ brands into a master brand spanning 4 verticals

Partner with the experts in B2B marketing. Smart marketing solutions. Stronger sales.


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