MARKET RESEARCH, COMPETITIVE AUDIT AND STAKEHOLDER INTERVIEWS REVEAL OPPORTUNITY TO REVAMP BRAND TO RESONATE WITH BANKS AND CONSUMERS.
Early Warning wanted to pivot from a relatively secretive company in the background of financial transactions, into one that proudly communicates its mission to make the world a safer, convenient place to send money. However, its story had not been told before and it was virtually unknown outside of banking.
Elevation Marketing implemented a multi-phased approach to create messaging highlighting Early Warning’s innovative solutions that maximize trust for everyone.
A positive awareness about Early Warning was born of these rebranding efforts that the company continues to enjoy today.