LinkedIn has a user base of over 500 million professionals including 61 million senior-level influencers and 40 million decision-makers. It is, perhaps, the single best social
With over 1 billion monthly users worldwide, Instagram is the fastest-growing social media platform right now. Consumers and brands alike are flocking to the platform
As we crawl deeper into 2018, we continue to see changes and updates to the social media marketing world as we know it. Here’s your
At this point in time, there’s no denying it: brands need social media—regardless of what industry you might be in. Posting content and becoming a go-to
In February, social media platform Facebook was involved in a data scandal of gigantic proportions. The perpetrator was Cambridge Analytica, a political consulting firm in
Manufacturing brands have been hesitant to join the ranks of other B2B organizations by using social media to engage with audiences. Many marketing managers in
A new year is upon us, and that means campaign goals are being readjusted and new tactics set in motion. While many strategic adjustments stem
With 317 million monthly active users on Twitter, it’s important to understand what attracts an audience and consider how to effectively engage your followers. Twitter
Facebook recently released a huge announcement that promises to vastly change the way content is presented and consumed on the social media platform. The update
My favorite part about working in social media is finding out about cool new platforms gaining popularity across the world. A great example of this
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