About

Not Your Typical B2B Agency

One of the first national B2B marketing agencies in the US, we’re passionate about pushing the boundaries and looking beyond the expected to unlock the power of your brand. With multiple departments spanning two offices in Phoenix and San Francisco, we provide support for industries ranging from technology to agriculture, manufacturing, professional services, healthcare, construction and more.

At Elevation, we work with a range of medium and large businesses all across the US, with sixty percent of our clients being $1billion+ enterprises. We have an extensive team of in-house specialists who are dedicated to providing unique insight into the challenges facing your business.

A tight knit group that works best when we put our heads together, we’ve developed a propriety process that uncovers the power of sales and marketing alignment in your organization. Starting with the optimal client outcome as our goal, we lean on data to develop cutting edge strategies that elevate your marketing and sales success.

Meet a few members of our leadership team.

Executive Leadership

Scott Miraglia
President

Scott is a balanced risk-taker with nearly three decades of experience starting and growing advertising and marketing agencies. His business acumen is matched with a drive to build creative teams that thrive in open, collaborative work environments. Scott seeks out the best creative individuals, not only to provide quality service to clients, but to also help shape the future direction of Elevation Marketing. He remains dedicated to helping his talented teams develop unique and effective integrated marketing programs that help employees realize their full potential while serving up impressive business wins for clients.

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Ryan Gould
Vice President of Strategy and Marketing Services

From legacy Fortune 100 institutions to inventive start-ups, Ryan brings extensive experience with a wide range of B2B clients. He skillfully architects and manages the delivery of integrated marketing programs, and believes strongly in strategy, not just tactics, that effectively aligns sales and marketing teams within organizations.

Ryan is known for taking complex marketing and business challenges and developing solutions that simplify processes while driving customer outcomes and business value. He also thrives on guiding Elevation teams toward execution of strategies that help companies succeed in new verticals, while staying true to core values and brand integrity.

Lorie Loe
Vice President of Content Strategy

General Manager of San Francisco Office

An acknowledged industry leader with over 19 years experience in content marketing and strategy, Lorie’s deep expertise integrates a highly creative and intuitive approach to B2B storytelling with practical implementation and measurement throughout all organizational tactics and channels. Lorie is a sought-after expert on the topic of practical content strategy and applying real-world marketing to the art of B2B storytelling and digital marketing.

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John A. Edelmann
Senior Director Client Development

John’s industry expertise is deep and varied, having started his career in the agency world on the west coast at Chiat Day and then migrated back to his hometown of Chicago, where he operated a strategic marketing agency for 14 years. John also served as Managing Director of Brand Image, where his work included developing and executing brand and business strategies, and Cloverleaf Innovation, which focused on innovating and renovating new brands, products, and services. John attended the University of Arizona and completed graduate studies at University of Wisconsin.

Greg Setter
Director of Client Strategy

A seasoned communications professional, Greg has split his career between agency-side roles and client-side senior marketing positions, which has helped him develop an in-depth knowledge in account management, strategic planning, brand development, event planning, public relations, and agency operations – all areas of expertise that he brings to the agency for our clients.

At Elevation, Greg routinely develops and manages the planning, writing, and implementation of integrated marketing strategies, projects, and budgets for a wide range of clients in industries that include agribusiness, aerospace, industrial manufacturing, technology and professional services.

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Lisa Hannigan
Director of Account Services

Responsible for leading our Account Services team, Lisa brings a broad set of skills and experience to the role, spanning both traditional and digital marketing. Previously, Lisa spent over five years at G/O Digital in Phoenix. Before that, she worked at Moxie Interactive in Atlanta. She is passionate about client success and advocacy, and strives to cultivate that mindset within her team every day. Lisa graduated from Cal State Fullerton with a degree in Communications.

Mickie Lara
Director of Agency Services & Strategy

Mickie has spent nearly two decades as a marketing communications professional for a diverse group of industries. Mickie has expertise in facilitation and an understanding of the diplomacy required to work successfully with diverse teams. She currently oversees Agency Services, and is responsible for ensuring the highest quality of work being produced for clients, while also developing the team. She previously spent 16 years with an agency in Oklahoma City, serving as their Chief Integration Officer.

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Darren Jones
Creative Director

Elevation Marketing is a top-tier B2B agency thanks to Creative Director Darren Jones. Darren’s background involves more than 20 years in computer graphics, animation, illustration, production and concept art experience. He represents an exceptionally unique mix of artistic intuition, technical ingenuity and creative intelligence. Before starting his tenure with Elevation, Darren has worked with a wide variety of industries which allows his creativity to capture the attention of key audiences and bolster our clients’ bottom line.

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